The Bethlehem Steel blast furnaces in silhouette against a warm evening sky
Free · 30 minutes · 1 or 2 workflows

What’s eating your week?

AI and automation help for owner-run contractors, manufacturers and professional firms. Lehigh Valley and beyond.

I'll look at it with you, free, and give you a straight answer, whether or not that answer involves me.

Book my free 30-minute call

5 stars. 5.0 on Google · 4 reviews

Bring me one workflow. I'll look at it with you.

See the case studies
Sam Gorla Sam Gorla · 14 years of tech consulting for Fortune 1000 companies
Example · illustrative moments Bethlehem, Lehigh Valley

Case studies

Leaders I've worked with Kahler Construction S.M. Klase Custom Homes AIG Safety Chick-fil-A Whitehall

Google reviews

5 stars. 5.0 on Google · 4 reviews See Google reviews

  • 5 out of 5 stars

    The insight and visibility that ServLead allowed us to have was incredible. Not only did it give us clarity on AI, but also a strategic perspective to our employees and systems.

    AIG Safety

  • 5 out of 5 stars

    …He pinpointed areas of inefficiency and put together a systematic plan to address them. Understanding the ability of these systems to simplify my workload is mind-blowing.

    S.M. Klase Custom Homes

  • 5 out of 5 stars

    …He created systems and processes that significantly improved our workflow, making our day-to-day operations more efficient and organized.

    Alyssa SchlenerChick-fil-A Whitehall

  • 5 out of 5 stars

    Sam's services really impacted my business and gave my startup the boost it needed to get to the next level…

    JonGoogle review

Before and after, side by side

Case · Contractor estimating

Kahler Construction

70% less time per estimateAbout 5 hours down to about 1.5 hours to build one estimate.

How it came together
  1. A deep-dive auditHow the work really flows, and where the time goes
  2. Built side by sideWith Budd and his team
  3. One connected estimating systemCosts, templates and bids in one place
Before
For 17 years, Budd ran Kahler Construction on spreadsheets. Labor and materials in one. Change orders, progress payments and proposals in others. Every bid meant jumping between programs and checking the spreadsheet again.
Side by side
It started with a deep-dive audit of how the work really flows, where the time goes, and what actually needed fixing. Then Budd, his team and I built it together.
After
Estimating went from about 5 hours to about 1.5. The goal is minutes, as we connect the AI pieces we've already tested.
How it went
How it came together
  1. A deep-dive auditHow the work really flows, and where the time goes
  2. Built side by sideWith Budd and his team
  3. One connected estimating systemCosts, templates and bids in one place
  • The audit showed roughly $38,000 to $54,000 a year on the table, and estimating was the biggest piece. From the audit report
  • Budd's costs, markup and budget templates now live in one place, set up the way his books already work.
  • We ran a real bid start to finish together, and a customer proposal was ready to send.
  • Budd and Brandon learned it hands-on along the way and got a first look at the AI pieces before anything was connected.

Kahler Construction said yes to me sharing this story.

“Everything's right there with me.”

Budd Kahler, Owner, Kahler Construction

Read the full story

Case · Restaurant catering outreach

Chick-fil-A Whitehall

about 4 to 6 replies per 100 emailedUp from fewer than 2 in the first round.

From reply to repeat order
  1. A few repliesTwo high schools and two law firms wrote back
  2. First ordersIncluding 150 sandwiches for a school committee
  3. Repeat ordersA high school now orders regularly

A few replies turned into repeat orders, and the store's team runs it now.

Before
Catering orders only came in through the brand's app, ads and a catering website. Nobody reached out to schools or offices, and nobody followed up.
Side by side
Working next to the store's team, we built a list of 105 checked contacts at schools, colleges, medical practices and offices, and wrote the emails. When the first round was quiet, we made the email shorter, offered a free sample tray first, and added one follow-up.
After
Replies went from fewer than 2 to about 4 to 6 of every 100 people emailed. Two high schools are ordering, and the store's team runs the outreach on its own.
How it spread
From reply to repeat order
  1. A few repliesTwo high schools and two law firms wrote back
  2. First ordersIncluding 150 sandwiches for a school committee
  3. Repeat ordersA high school now orders regularly
  • First round: about 58 emails, 1 reply, about 1.7%. After the changes: about 68 to 73 people reached, 4 replies, 3 interested. Email to people who don't know you yet usually gets 3 to 5%.
  • One high school orders regularly. Another has ordered more than once, including 150 sandwiches for a school committee.
  • A law firm contact passed it to the person who plans their staff meetings, and a tasting is being set up.
  • On 10/16, three days after the handoff, the store's team lead sent a reminder round on her own and got another reply.
  • Catering is nearly double last year. That has several causes, and the outreach is one of them. I don't claim credit for the rest. From the store
  • The numbers are still small, so it's on track, not proven.

A person read every email before it went out, from the store's own mailbox.

Chick-fil-A Whitehall said yes to me sharing this story.

Quick look

Two taps. See what I'd look at.

Pick your world, then the thing that keeps you late. I'll sketch it for you right here.

1 Your world

2 What eats your week

Pick your world first.

Your world, then what eats your week

Contractors & trades
Bids and estimates take forever

Typical of what I look at

I'd look at where your estimate time goes, and what could be written down so it doesn't depend on one head.

You'd leave knowing which part of your estimating to get out of your head first.

More for contractors, manufacturers and distributors
Quotes go quiet after they're sent

Typical of what I look at

I'd look at what happens after a quote leaves: who owns the next touch, and where it stalls.

You'd leave the call knowing where your quotes stall, and the first fix to try.

More for contractors, manufacturers and distributors
Manufacturers & distributors
Orders get re-keyed by hand

Typical of what I look at

I'd look at where an order gets typed twice, and what it would take for it to be entered once.

You'd leave with the one or two spots to stop typing twice first.

More for contractors, manufacturers and distributors
Prospecting is all by hand

Typical of what I look at

I'd look at how those hours could go to the conversations only you can have.

You'd leave knowing which known accounts to reach first, and what could take the hand work off your plate.

More for contractors, manufacturers and distributors
Quotes and orders still run through me

Typical of what I look at

I'd look at which decisions truly need you, and which only wait on you.

You'd leave with a short list: what still needs you, and what could move without you.

More for contractors, manufacturers and distributors
Professional services
Prospecting is all by hand

Typical of what I look at

I'd look at where the prospecting hours go, and how more of them could go to the conversations only you can have.

You'd leave knowing which prospecting steps to hand off first.

More for professional firms
Proposals go quiet

Typical of what I look at

I'd look at what happens after a proposal or engagement letter goes out: who owns the next touch, and where it stalls.

You'd leave knowing where proposals stall, and what to change first.

More for professional firms
Other
Scheduling and intake paperwork

Typical of what I look at

I'd look at how scheduling and intake forms move today, and where they get typed twice or wait on someone.

You'd leave the call knowing which one or two steps to fix first.

Healthcare practices: I usually start on the paperwork side, like scheduling, intake and billing follow-up, and never touch patient records unless the right safeguards are in place.

How I work with owners in the Lehigh Valley
Something else

On the call

Tell me in your words on the call. If I'm not the right person, I'll say so and point you to who is.

Either way, you'd leave with a next step: what to fix first, or who to call.

How I work with owners in the Lehigh Valley

Your answer shows here

Two taps, and I'll sketch the first thing I'd look at in your week.Open your world, then what eats your week. Each one shows what I'd look at first.

Book my free 30-minute call

Free · 30 minutes · by phone or video

What a rebuild looks like

Quiet quotes, caught early.

One small build, shown with sample quotes. A list that notices when a quote goes quiet and drafts the follow-up. You approve it. You send it.

Quote follow-up listThis week
  • Kitchen addition$18,400Quiet 18 daysNo reply
  • Basement finish$26,750 Quiet 9 days No replyFollow-up drafted, you approve it
  • Deck rebuild$9,800Sent 2 daysOpened twice
  • Roof tear-off$14,200Quiet 12 daysNo reply

Sample. Not a real client's quotes.

A card reading Quote gone quiet, Quiet 9 days, beside a line marked named, not priced
Video · 1 min 46 s · captions on

Quiet 9 Days: what happens to a quote nobody chases, and the small fix.

After the call

One of three paths. All of them honest.

For owner-run businesses from about $2M up. Three equal options: I rebuild the workflow, or I map the whole picture with an audit. Or a straight answer: if a tool you already pay for handles it, or I'm not the right person for it, I'll tell you and point you to who is.

Map it

The AI & Efficiency Audit

$1,000, fixed price$500 to book, $500 when the plan lands
  • 60 minutes, live, together
  • A written plan within 48 hours

Bigger operation, $10M and up? I'll scope the audit to the right department, or the whole company, on the 30-minute call.

My guarantee

If I don't show you at least $10,000 a year leaking out of your business, audit is free.

See more
Point the way

A straight answer

FreeNothing to sign
  • Honest, even when it's not me
  • A tool you already pay for, or a better-fit person
What you leave with

One honest answer, and if it's not me, a name or a tool to try next.

See more
Book my free 30-minute call

The call is where you and I work out which path fits.

Sam Gorla, founder of Servlead Solutions
Sam Gorla · Lehigh Valley, PA
The founder

One consultant. Start to finish.

I'm Sam. I spent 14 years in technology consulting for Fortune 1000 companies before starting Servlead. Most AI pitches are noise. The real gains are specific and usually unglamorous.

When you work with me, I'm the one doing the work. No junior team, no handoffs. It works best when the owner is still close to the work.

What drives me

Servlead is named for servant leadership, the leadership Jesus modeled: lead by serving. My mission is to represent Christ well in the marketplace. In practice that means honest numbers, straight answers, and telling you kindly if we're not a fit. My faith isn't a marketing angle. It's why I do this work.

A third of the leaks I've logged (8 of 24) carry no dollar figure, because forcing one would be dishonest.

“Act justly, love mercy, and walk humbly with your God.”
Micah 6:8 · the standard I hold myself to
  1. i.

    Act justly

    Honest numbers. Nothing gets a figure I can't defend to your accountant.

  2. ii.

    Love mercy

    No pressure, no guilt, no closing tactics. If the timing's wrong, the door stays open.

  3. iii.

    Walk humbly

    I don't have all the answers. When I don't know, I say so, then I go learn it.

What I live for →

My faith, in my own words.

Book my free 30-minute call

You talk to me, from the first call on.

Questions owners ask

Plain answers.

Anything else, ask me on the call.

Book my free 30-minute call
What happens on the free call?

You pick one or two workflows that eat your week. You walk me through how they run today, I ask plain questions, and I show you what I see and the direction I'd take. It's 30 minutes, free, by phone or video, or in person in the Lehigh Valley.

Do I need the audit before a rebuild?

No. The call leads to one of three equal paths: a Workflow Rebuild, the AI & Efficiency Audit, or a straight answer. They aren't steps in a sequence. I'll recommend the one that fits.

What does it cost?

The free call costs nothing. A Workflow Rebuild is a fixed price, quoted after the call. The AI & Efficiency Audit is $1,000, fixed price: $500 to book, $500 when the plan lands. The guarantee is on the audit card above.

Do you work outside the Lehigh Valley?

Yes. I'm based in the Lehigh Valley and work with owners here and beyond. Phone and video work anywhere.

What about client or patient data?

I only handle sensitive client or patient data with the right safeguards in place. Healthcare is fully in scope, and I usually start on the paperwork side. If your situation needs more than I can responsibly provide, I'll tell you up front.

What if it's not a fit?

You get a straight answer, even if that answer isn't me. If a tool you already pay for handles it, or I'm not the right person for it, I'll tell you and point you to who is.

No call yet

Rather start on your own?

Get a rough yearly figure on your own, in about three minutes, with no email needed.

Not ready for a call? Run the free Leak Estimate
Book my free 30-minute call